How to integrate WooCommerce with Facebook

Social networks have been one of the great revolutions that the Internet has experienced, completely changing our browsing habits. If before we went from USA Jewelers Email Lists page to page with our favorites bar and using Google for everything else, now the networks are the main ones in charge of deriving the traffic. And of them, the most important is Facebook. That’s why today I want to tell you how to integrate WooCommerce with Facebook.

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The social network of Mark Zuckerberg is already a fundamental part of the strategy to bring visitors to any page, be it a blog, a news portal or an online store. We have reviewed in other occasions,   to obtain the best possible results, we have also seen how to get the most out of the powerful  and how to .

Would not it be great to be able to have the entire catalog of your store on your fanpage? What if it was updated automatically? What if they were directly linked to the ads? … what do you like the idea  

Well that is what allows you to do Facebook for WooCommerce .

Here we tell you.

Facebook for WooCommerce, the plugin that integrates your store with Facebook

Facebook for WooCommerce is a plugin that will allow you to achieve all these wonders so convenient, and it is also free. Of course, you will not find it in the official WordPress repository, you’ll have to look it up in  , the official WooCommerce repository.

But calm, its installation is very simple. You only have to enter the WordPress desktop and then go to WooCommerce> Settings> Integration , and from there activate the wizard that will allow you to include it in your store in a few steps.

There are three important aspects that you can do with this plugin:

  • Link your store with your Facebook fanpage.
  • Link your store with Facebook Ads
  • Import and synchronize the products of your store with Facebook

An important detail, however, will only serve you with stores created with WooCommerce, or Shopify, or Magento or any other platform.

More advantages: integration with the Facebook pixel

In addition, if you have the Facebook pixel integrated in your store (something that we fervently recommend), this plugin will allow you to perform two more actions that increase its power even more.

  • Track conversions
  • Create remarketing campaigns

It is not the only way to have a store on Facebook. Any page can be configured as a store, simply by downloading the to create the store tab. However, it is a slower process than that offered by Facebook for Woocomerce, which also has the invaluable advantage of keeping your stores in sync and of automatically creating the cards.

Otherwise you would have to do it manually, in a similar way to the that offered to integrate your store in Amazon.

All this will allow you to reach your potential buyers more quickly and effectively, being able to point to them directly with a product and Facebook Ads tab, which we always say is one of the best tools to grow fast when you start.

I hope that this post will serve you to discover this magnificent option, and that you solve doubts. If you have any more, do not hesitate to contact me!

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