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# 5 Develop Strategic Business Alliances – 10 Low Cost Ways to Promote Your Business

Alliances are a good strategy since it benefits the participants of the same. For example, if you send brochures or postcards, or do email marketing Colombia Email Address, you could include a card or brochure from another company or link to your business partner’s website and have it do the same for you.

You could also write a letter to your clients where you recommend your business partner and vice versa, this gives you the opportunity to reach a new group of potential clients and the recommendation will always work since the clients of both companies will trust more quickly if your accountant recommends you to the design or advertising or insurance company and vice versa.

You can plan and carry out business promotions with complementary companies.

Strategic business alliances

A company that promotes events could partner with a fashion designer, or with a model, or also with a journalist or writer for example, they could use this alliance to share publicity, or run a
contest together.

This can greatly reduce the cost of business Colombia Email Address promotion, and will allow each business to use promotional techniques that would be too costly to implement alone.

4 The Internet for Business Promotion – 10 Low Cost Ways to Promote Your Business

Posting in forums is a great way to make your business known to people as they learn about your industry knowledge. It is not about advertising or publicizing your products or services, it is about positioning yourself as a connoisseur, personable who has great knowledge and who can generate trust among the participants in these forums Colombia Email Address.

Participate in Yahoo answer That will allow you to promote your products or services, it works perfectly to attract new customers or also to get referrals of your products and / or Services.

You can participate in those business forums, directly related to your industry. Answering questions is a way that is used to promote business on these portals Colombia Email Address.

Likewise, in two ways, it will give us information about the needs of our target market and with that information it can generate products or services that satisfy them.

3 Sending out press releases – 10 Low Cost Ways to Promote Your Business

3) Sending out press releases is another great way to get some free promotion for your business.

The use of press releases as a promotional tool is important, you should only keep in mind that the press release must contain information Colombia Email Address that is newsworthy and truly generate interest in the community.

Press ReleasesHave a new product? Have you been involved in any promotional activity, such as sponsoring a charity event? Have you or your company Colombia Email Address recently won an award? These are all examples of “news” that you can use to get free promotion in local newspapers or magazines.

Do not forget about the newspapers on the Internet that there are many and that they are always looking for local news to publish. Websites Colombia Email Address like mine, for example, that specialize in providing business-related information take an interest in you and your accomplishments. We are interested in publishing your press release or information about your event.

You can start by making your list Colombia Email Address of contacts that are only newspapers or local media, their email appears in all of them, look for it and send them a press release informing something of public interest, if you do not know how to do it, you can always consult it on the Internet and if you have any Journalist friend can hire you to do a media campaign with press releases and also follow up to get them published.

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