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Creator funds

In order to attract creators to their platforms, whose content is an incentive for users, more and more companies have launched funds to support creativity and entertainment. This is one of the ways that TikTok has found to incentivize those users who generate content in its popular application. Only for some countries of the European Union the Chinese social network has allocated 70 million dollars, a figure that it hopes to increase in the future Egypt Email List.

However, not all creators are eligible for this type of funding. One of the first requirements to be met is having a good account, including meeting our community guidelines and terms of service. In addition, you must be at least 18 years old, at least 10,000 followers and 100,000 views in the last 30 days. On the other hand, one of the factors under consideration will be the publication of authentic content created by the users themselves that transmits the mission of inspiring joy and creativity of TikTok.

Similar criteria are those that Spotify has established for its recently launched Greenroom, a kind of new social network in which you can create rooms to chat online with other people and that the company has presented as an alternative to Clubhouse. In an effort to attract creators, it has established the Greenroom Creator Fund through which select content generators may be paid for their work based, in part, on the size of their audience and the consumption of their content. “The main objective of the Fund is to support creators in Greenroom and encourage interaction between fans and creators. We want creators to be rewarded for the communities they build, the audiences they reach and the experiences they create from the beginning, ”they say from Spotify socialposts.

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