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How do the 10 most important multinational companies in the world use Twitter?

I am sharing with you a presentation of an interesting study that analyzes how the 10 largest companies in the world use Twitter Cabo Verde Email List effectively and thus is able to determine the practices that allow proper use of Twitter in companies.

If you wish, you can download the presentation at the end of the post.

Description:

This survey analyzes how companies communicate with their customers in different countries using official Twitter accounts.

Is it clear, efficient and adequate communication?
The use of Twitter by multinational Cabo Verde Cabo Verde Email List companies is not homogeneous. Companies encounter problems related to the user experience, such as the brand image of the page, the ease of identifying an official Twitter account, the general reliability of messages and the use of various functionality.

This view inspired UXalliance – a global network of companies specialized in the user experience; A member of Xperience Consultinges – Cabo Verde Email List to study the Twitter accounts of 10 companies with an international presence – involving about 40 usable professionals from 17 companies in different countries.

Their goal was to discover the most effective practices for Cabo Verde Email List these companies to get the most out of their Twitter accounts.

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