Between the blog text Now how do I do a webinar? Easy! There are different digital platforms that can make the process easier, such as Google Hangouts or GoToWebinar . The latter may be your best option for your inbound sales strategy, since it integrates with HubSpot and allows you to store the data of your registrants automatically in the CRM. It is important to keep in mind that transparency is a key aspect when interacting with viewers , which is why you must reveal some figures about your company. Finally, you can offer them an exclusive offer that is not on your website to motivate them to continue with their sales process. How to increase the quality of your webinar?
You must define very well all the topics to be discussed, the main objective and to whom it will be addressed. – Make it more interesting by Cameroon whatsapp number list practical cases and examples. – Encourage attendees to participate! Ask questions and solve your doubts. It is key that they feel part of the event, not just as mere spectators. – It should not be too long. The ideal length of your webinar should be around 40-45 minutes with an additional 15-20 minutes to engage with attendees. – Don’t forget the CTA at the end to invite attendees to take an action! generate-sales-five-ways-to-do-it-using-your-content 2. Lean on influencers You have probably realized that on the Internet there are personalities capable of influencing thousands of people about what to buy, what sites to visit, how to dress, etc.
The It Means You Can
These influencers can help you publicize your product and your content , making it visible to everyone. How to achieve alliances with influencers? You can make alliances with bloggers, freelancers or journalists whose followers are similar to your ideal clients. Make alliances to review your products and publish them on their networks. To be successful, the review will need to demonstrate that the product is of high quality and that the target audience likes it. generate-sales-five-ways-to-do-it-using-your-content-1 Source: GMedia But why should you apply this strategy? A study published by Nielsen indicated that 8 out of 10 respondents worldwide fully or partially trust the recommendations of friends and family.
However, two-thirds say they trust reviews posted online. These data are very revealing. Definitely, betting on this type of marketing can help you gain a greater reputation, reach many more people and make your content known. In this way you can generate more sales opportunities and retain customers. 3. Design a flywheel If you have time applying an inbound strategy, you will know that this year the funnels became flywheels . Under this scheme, the center of all our actions is around the client. This will help you make an action plan clearly oriented to the needs of your prospects, and keep you moving generating more opportunities, once you close the sales. What do we mean?
But Months Even Years Down
Unlike the funnel, which has a beginning and an end, the flywheel keeps turning. It is important to remember that the process does not end once we make a sale, on the contrary. When we manage to close a deal, it is time to continue adding. Value to customers , delighting them, so that they become promoters of our brand. Flywheel If you want your content to reach the right people at the right time. You must define the three stages. Of the flywheel and use them to your advantage: attract, engage, and delight. Once you are clear about your buyer persona. And how you want to guide them through their buyer journey. it’s time to create content.
Think of your content as a way to start a relationship with your prospects. Start an interesting conversation to attract them; help them solve their problems with relevant information , to hook them; and give them an exceptional experience that empowers them to delight. 4. Find your audience Your content must be targeted and targeted at a specific buyer persona. Otherwise, you’d be wasting all your effort shooting into the air hoping to hopefully hit the target. Once you manage to identify your buyer personas. You will be able to write in a language that they can understand. And with which they feel identified. This also plays a fundamental role when we think. About which media to advertise our content.