Nestlé Nutrición Infantil (Nestlé Baby & Me), a leader in infant food products, has entrusted Valassis Spain, a technology company applied to marketing, to offer a new channel for the exchange of its discount coupons.
From now on, consumers will also be able to save on purchases of Nestlé Child Nutrition products by redeeming their discount coupons from their mobile. Users only have to download the coupons from the website 印度B2B电话列表 directly to their mobile phone and exchange them at the more than 1,500 points of sale that already support this possibility throughout Spain. The number of establishments that allow this option will be progressively expanded during this year.
In this way, Nestlé contributes to helping consumers in the situation caused by Covid-19 through significant discounts on some of its baby food brands such as nidina *, nestlé, naturnes bio and yogolino, among others.
In the words of Juani García Romero, Consumer Engagement Marketing Manager for Infant Nutrition: “With the aim of continuing to improve the Nestlé Baby & Me user experience, we have worked together with Valassis to implement new ways of using discount coupons. The use of this type of mobile coupons not only allows us to have a better traceability of the coupon and improve its use strategy, but also to help the domestic economy of our consumers, since we facilitate savings in our brands at this time and in the safest way possible ”.
Iván Gómez Fernández-Quintanilla, CEO of Valassis Spain, assures that “the mobile coupon is a convenient way to save: it can be downloaded at any time and place, without having to print it. In addition, it adapts to the new reality of COVID-19, since it facilitates a faster transaction at the time of paying at the cash register. Every day more distribution chains are integrated with Valassis to allow the exchange of promotions through mobile devices ”.
Valassis Spain is the reference operator in the exchange of discount coupons with an experience of more than 40 years managing promotions in our country. It offers proprietary technology that allows a detailed view of where, when and how promotions are redeemed. This technology is available to all distributors who wish to accept mobile coupons.
The company has collaborated with Nestlé for decades. In recent years, it has also managed its digital coupon galleries, both for the Infant Nutrition brands and others, helping consumers to get the most out of Nestlé coupons and enjoy the quality of all its products at the best price. socialposts