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Size of social media images in 2021

In social networks, the content is as important as taking care of the image. Do you know the recommended sizes of the images in each social network to improve your posts?
As far as Social Media is concerned, the published content is as important as the image that accompanies it Israel Email Address. Images on social networks visually define who you are and what you want to convey to your followers. Therefore, it is essential that you choose them carefully and with affection and, above all, that you optimize them based on the social network where you publish them.

A very common failure is that the images published on social networks appear pixelated, counting on the fact that Facebook and Twitter always compress the images (always try to upload them in png). To help you in this task we have updated the recommended sizes that your images must have on the different social networks.

Facebook
Profile picture: 180 x 180
Cover photo: 820 x 312 mobile: 640 x 360 (FYI)
Video Post: 1280 x 7230
Story: 1080 x 1920
Event Image: 1920 x 1080
Facebook Link: 1200 x 628
Photo Post (Square): 1200 x 1200
Photo Post (Horizontal): 1200 x 636
The sizes of the images you publish on Facebook are the most complex or, at least, the least usually optimized, since they depend on the format of the post (whether it is a post with a link or with an image). The same is not the case with cover and profile photos, the size of which is known to all.

Twitter
Profile photo: 400 x 400
Header Photo: 1500 x 500
Video Post (Square): 1200 x 1200
Video Post (Horizontal): 1920 x 1200
Video Post (Vertical): 1200 x 1920
Post Image: 1200 x 600
Card Image: 800 x 418
A tweet with an image is 5 times more likely to be retweeted. You should not miss the opportunity to visually support your content for wider dissemination. It is proven that the images on Twitter that work best are those with 1024 x 512px.

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Linkedin
Personal Pages:
Profile photo: 400 x 400
Header: 1584 x 396

Company Pages:
Logo: 300 x 300
Header: 1128 x 191
Images with promoted content: 1200 x 628
Videos and images:

Video Post (Max): 4096 x 2304
Square Image: 1200 x 1200
The professional social network par excellence gives less prominence to visual content and allows less personalization. You should also take into account the recommended sizes for each of the content pieces on your company page.

Pinterest
Profile picture: 165 x 165
Pin Image: 1000 x 1500
Header Image: 800 x 450
Dash Cover: 222 x 150
In a network as visual as this, you cannot neglect the images that make up your page. Think of everything: from the profile photo, to the thumbnail of your dashboards and the size of your pins).

Instagram
We all know the simplicity of Instagram, and it may be because of it its success. What you should know is that although your images are viewed at a size of 600 x 600 px, it is recommended to upload them at 1080 x 1080 px.

Profile picture: 180 x 180
Square Image: 1080 x 1080
Horizontal Image: 1080 x 566
Vertical image: 1080 x 1350
Story: 1080 x 1920
Square Video: 1080 x 1080
Horizontal video: 1080 x 608
Vertical video: 1080 x 1350
Reels (and also IGTV): 1080 × 1920
If your photo is horizontal you can upload it at 1080 x 566 px, although Instagram will show it at 600 x 400 px. And if it is vertical you can upload it to 1080 x 1350 px, and it will be displayed at 600 x 749 px.

Youtube
Profile Image: 800 x 800
Header Image: 2560 x 1440
Video: 1920 x 1080
Video thumbnail: 1280 x 720
On YouTube you can also customize the cover image. To do this, you must choose a fairly large size (2560 × 1440 px). It will not be pixelated if your channel is viewed on a big screen (for example, a Smart TV).

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TikTok
Profile photo: 200 x 200
Videos: 1080 x 1920
Ad image for feed: 1200 x 628
Ad video for feed (vertical): 720 x 1280
Ad video for feed (square): 640 x 640
Ad video for feed (horizontal): 1280 x 720
TikTok is one of the social networks that gives the most importance to visual content. It is totally designed to be used on mobile devices, so if you are going to start generating content for this social network, always remember to record with your mobile in a vertical position (this way you take advantage of a large part of the phone screen) socialposts.

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