A calm response looks professional, inspires respect, and disarms people who are in the mood to quarrel. Compare: Social meia for Big Bird On the one hand, they admitte their guilt, and on the other hand, they began to defend themselves, justify themselves, and then they were generally offende Social […]
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These reviews include both emotional comments and constructive criticism. But everyone remains unanswere, and it seems that no one is intereste in customer problems This approach has disadvantages: People may think that no one in the company deals with reviews at all and you don’t care what happens after paying […]
If you answer in detail and to the point Some companies not only deal with the problems personally with the client in detail, but also respond to all public reviews: positive and negative. It can be seen that the company representative understood the situation before answering: there is an appeal […]
A company scale, this works fine. Or this is what Sasha Volkova from Avito told us: “Recently, a friend came to me for advice: he was hunte for a position as a marketing manager in a large company, and he had to build a department from scratch. He knew that […]
A short course on a happy life from Alina Velman: to become an eitor, you nee to be able to communicate with words through your mouth and write cool texts. If you know how to write, you catch up with how to sell a person an apartment for 30 million […]
A single course for six months will give this. About universities.Every time acquaintances poke in the absence of a university crust, I poke them in the absence of a normal profession or adequate clients. Even a re cardboard box from Moscow State University will not save an uninitiate asshole. And […]
Inspire by their deication to this art form, and I enjoy eiting their texts, learning something new over and over again. Advice for beginners.Editing is not only eits. You have to be able to do a lot of things: be a good manager, organizer, and somewhere a teacher. Understand layout […]
Prepare landing pages, articles, catalogs, responde to reviews, fiddle with paperwork, negotiate with contractors, and even organize an exhibition of climate equipment. She has been working as an eitor for about six months and got into Let’s Do it through an internship. She worke conscientiously and aske a lot of […]
Just that there are actually fewer adequate people than we would like. If a dude does not know how to do something, but he is adequate, he will quickly learn. And if something knows how, but is not friends with the real world, it will be hard. About tasks.Of those […]
There is no routine. Advice for beginners.It is not necessary to go to eiting through the work of the author, but the base should be. You nee to be able to write, understand different formats of texts, understand that everyone has a goal. And also – to be able to […]
Think that all authors and eitors should necessarily start with them. It’s better to knock on the eitorial office or agencies for an internship: there you will immeiately get the experience you nee, and connections, and they will pay normally when you finish your internship. About eucation. Learning at the […]
About the stock exchange. This is the most obvious way, but not require. There are many opportunities for authors and eitors: you can work in the eitorial office of a company, go as a staff or freelancer to an agency, and attract clients directly. In general, only freeom and a […]
Think of scenarios. With an article about a residential complex or an apartment, we must show a person how great it will be for him to live with us. Therefore, it is important not only to mention that there is something in the LCD, but to show why it is […]
It is important to immeiately tell the person where the residential complex is locate and what is around. If the buyer on Shchelkovskaya has parents who often nee help, he is unlikely to go to live on Novoyasenevskaya. If the buyer nees a fitness room near the house, he will […]
Fresh air will respond to the location next to the forest park. Connoisseurs of hi-tech will respond to architecture. If the LCD has a lot of such chips, you can make a separate article for each feature. We did just that with the balance residential complex: we wrote articles about […]
The value of such journalists is that they have access to local officials, businessmen, scientists, local historians and other specialists. Among these guys, most likely, there are experts on the topic you nee. And the coolest thing is that journalists are able to take comments in such a way that […]
For PIK magazine you interviewe a veterinarian, the head of the environmental safety department, various ecologists, local residents, pensioners, and even the author of a book about Pioneer Grove. I wante to know how you do it and how you do it from a distance. How to look for experts […]
People actively read the text, but did not go to the site and did not buy anything. Most likely, they are not intereste in the means themselves, but in the topic of ecology. Therefore, it is better to add more about the product to the article. Another problem may be […]
Affects the bid you start your ad campaign with. The higher the CTR, the lower you can lower your bid, because the article already attracts people. The minimum rate in Zen is 3 rubles per reading in the most popular topics. If the CTR is low, you will have to […]
We advise you to segment the audience and write several articles about the product at once. In the case of a car, you take one car, write for different audiences and talk about different things. For example: for families with children – why it is safe and easy to drive […]
Those who have read the article to the end. For an engaging article to work well, it should be around 3,000-6,000 characters long. This number was reveale in the commercial eition of Zen, when they analyze 16,000 advertising texts and looke at how they work. If the text is short, […]
These examples have one thing in common: the authors have valuable thoughts, so it doesn’t matter how they present them. If the blog is not tie specifically to the appearance, voice and behavior of a meia personality, then you can try to make graphics or order comics from an illustrator. […]
To get read regularly, post more often. So you will flash in the fee, and the audience will get the habit of reading you. Over time, you will form a core that will like, write comments and help promote posts. Meticulously choose publics for free placement. Often, for additional coverage […]
Make cards with a designer. Or just post the old article again, supplementing with relevant information. It is unlikely that your subscribers will notice and hate you for the fact that you have already publishe this in the bearde 2007. Take advantage of infomercials.Often newsbreaks can play into the hands […]
They sent us photos and videos from the courses, and we wrote about what techniques they master there, what materials they work with. In this way, we showe that REHAU has really qualifie installers who can be truste. Yandex Zen is a blog platform where authors create content for users. […]
The same is true for B2B. If you sell machine tools for factories and you have two or three potential customers throughout Russia, it will be more efficient to write to them directly, rather than publish articles in Zen. But if you’re curious about how Zen works, it might be […]
Even if you can get a thousand subscribers there, there will be only a couple of people from your city, and you will not be able to convert the audience into sales. TikTok – Nutson If until now you have found clients on TikTok, now it is impossible: users from […]