How to write a script for different types of videos It would be overly ambitious to say that in one article we will explain to you how to become the new George Lucas. But we will briefly go over the common tricks and approaches that you can use in your […]
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As a result, daytime well-being suffers, there is a feeling of weakness, drowsiness accumulates, activity and efficiency decrease. There are many reasons why a person cannot fall asleep. Sometimes they are individual, sometimes they are typical for most people. To solve this problem, you nee to maintain proper sleep hygiene […]
According to the selecte logline, write a synopsis – a brief retelling of the plot. It must also be agree with the customer, so as not to do double work later. And only according to the approve synopsis procee to the script. Let’s see what is what, using the example […]
For example, about the materials and other features of the product, show photos and add any other information that will help make a purchasing decision. Explain the benefits of the product to different audiences. For example, you nee to sell a laptop to both young people and older people. One […]
Yellow decides to save the holiday and deliver gifts instead of Santa, but confuses the addressees. The special service of the elves is trying to figure out what’s wrong, brings Santa to his senses. It would seem that the holiday is irretrievably spoile, but people begin to exchange gifts to […]
He is already ready to sign up, and he is intereste in how much it costs, when you start and what you will teach. Here is an example of the first page of the master class. It’s immeiately clear what the landing is about, what will be at the master […]
For example I write commercial articles about pharmaceuticals. 2. A short story about yourself. Tell us about your experience and expertise. For example: “I have been writing meical articles since 2010, graduate from the meical university, worke in companies The main thing is to add only what confirms your experience […]
It seems that the main thing is a beautiful design and more catchy selling phrases, then customers will flock in droves. But in fact, you do not nee to climb out of your skin. Just make the landing page useful and understandable. Sveta Guseva, Editor-in-Chief of Yandex. Workshop and author […]
Lots of feeback from eitors. In no other course have we seen so much feeback. Moreover, the comments from the eitors are not just in the spirit of “Garbage, reo it”, but “Reo it, because it is necessary like this and this, look, here is a link where you can […]
Attention to TK – did the author ask questions to the eitor, did they check the links in the documents, did they take into account the audience, did they look at the information about the company and the product. There is also a bonus for creativity. On the last stream, […]
This will make it easier to follow your train of thought. Here is a good example of an introduction to the test: the author showe that she carefully studie the site before writing Or this: the author thought that the target audience is not only eleventh graders, but also parents, […]
During this time, the authors will complete eight projects – from the TOR to the final result. Homework is the same for everyone, and as homework, we give copies of real problems from clients that our authors have worke on. We give a new assignment on Friday, and by the […]
Even if you have works for fictitious customers or texts from the exchange in your portfolio, do not be afraid to send them. If you do a great test, most likely, we will take you. If you have a whole site with examples of work, we do not mind if […]
This means that you didn’t just get the TOR and went to play, but carefully went through each item, aske questions, checke all the links and files. No fear of the client or expert. If the invoice from the brief is not enough, most often you nee to go to […]
We are constantly in nee of great authors at the agency, so one day we thought: why not train them ourselves? We trie different options and realize that the practical format works best: the authors do not spend time studying theory, but immeiately receive combat missions and feeback from eitors. […]
Most people probably won’t do it. In a good way, this idea can be develope into a whole comic or a series of illustrations for Instagram. But for the text about the company, it is better to come up with something simpler. How to fix. Pictures are always neee, but […]
If the author does not think about illustrations, the designer will have to look for some kind of stubs, and as a result, the effect of the page will not be the same. Even if right now you have nothing to illustrate the text with, you can come up with […]
It is immeiately clear what kind of company and what it does And here is an example of good subheadings with benefits. The author took out the most important thing in them, but this did not interfere with the main text long lists In several works, we came across lists […]
In the second paragraph, 4 different thoughts are sewn up, and in a good way, each one nees to be taken out in a separate paragraph and twiste How to fix. Master the control of the reader’s attention and divide the text into small semantic blocks. For each, come up […]
Out the task was difficult. If the author is adequate, it is easier to get into a position than to look for a new person with whom it can be unpleasant to work. Hello! We are already in full swing teaching authors on the sixth stream of “Internships”. This year […]
To play it safe, you can come up with tricks that will make it more profitable for customers to work with you as a team. For example, you take more work, give guarantees, provide deferre payments, in the end, you are a legal entity that is convenient to transfer money. […]
For many, this trust has a very cool effect: people are inspire and begin to work with greater efficiency. Communication with the customer When assembling a team, you may encounter another problem: how to tell the client that someone else is working for you, and whether it is worth advertising […]
After all, when you come to the dentist, you do not tell him in detail how you would like him to treat caries. You rely on the professionalism of the doctor, and the customer in the same way hopes for yours. But there are situations when the behavior of the […]
Help me figure it out! Often, freelancers consider a client to be an asshole when they do the most mundane things, such as: Posting after hours. Most people write when they have an idea or nee to give details about a task. This is fine. No one forces you to […]
We usually do this: We make changes if everything is done, but there was a jamb in the article in which we are to blame. Especially if we want to maintain a good relationship with the client. We take additional money if the article is already working, for example, it […]
Kicking each other and reminding about tasks is normal. But if you reminde, but you were not answere two or three times, then you can score on such a customer. Where to get the strength to work if the customer only criticizes? If you are offende by criticism and hurt […]
Today we will tell you how to establish mutual understanding with the customer, when it is worth fighting for a relationship, and when you nee to leave. And Polina Silantyeva will help us with this. She use to work for us as an eitor, and now she is the chief […]