Mobile devices are gaining integers as the main way to access the Internet. Based on the latest data provided by eMarketer, about half of Europeans (48.2%) will use their smartphone this year to surf the web. The average penetration rate of smartphones in these countries was close to 50% (49%) during 2013; a growth Egypt Mobile Database that is expected to reach 77.8% in 2017. Consequently, the increase in the use of the mobile web is more than evident. According to eMarketer, in this coming year 48.2% of Western European countries will use their smartphone to access the internet. A practice that is especially evident among Norwegians (63.5%). On the other hand, in the United Kingdom they also widely exceed this average (54.6%), while Spain is around the reference figure (48.7%).
It is worth mentioning that mobile devices have been a real revolution in some countries, where they are positioned as the main means of browsing online. Thus, eMarketer indicates that this year in Eastern Europe and Africa 94% of its inhabitants will use their smartphone to access the internet at least once a month. Which implies the area with the highest penetration rate of these devices worldwide.
EMarketer forecasts reflect that the number of mobile users accessing the internet through their devices will continue to rise in the coming years. Thus, it is expected that in 2017, 2 out of 3 (66%) Europeans will make their inquiries online with the help of their smart device. A rate that will rise to 71.1% in the case of users globally.
This new web reality implies a new way of obtaining and managing information, by individuals; especially in the case of the most confidential data. The smartphone has become a storage device for private use. Thus, 80% of mobile users have files on their smartphone that they would not like to be made public. Given the existence of these, their main fear is that their mobile phone will be hacked, although they also tremble at the possibility of losing it (30%). Instead, it emphasizes that these users do not have a security code to protect this confidential information; especially in the case of women (18.6% vs 12.7%).
In addition, even the partner does not have access to this confidential information. Women were less willing to share their Brother Cell Phone List precious smartphone with their other half (3.6% vs 6.9%). Likewise, men stand out for saving compromised images on their smartphone, both their own (7.2% vs. 2.5%), and that of other people (8.7% vs. 2.1%). A practice that occurs especially among users under 30 years of age.
As we can see, the mobile phone has become our inseparable companion, a first level source of information and the main repository of our most private area.