Every day we receive more emails, there are more advertisements on the street and they even communicate promotions with text messages Iran Email List to the mobile phone. On the other hand, we are surrounded by advertisements and stimuli that try to capture our attention.
Therefore, today it is not enough to send our communications to potential consumers, we must achieve impact so that they read them and communications Iran Email List must therefore captivate the reader to continue reading.
The first characteristic of all communication is that it must be attractive. From the form (images, writing and everything related to its design) our communications Iran Email List should attract attention. But also from its content. The headlines should encourage you to read the rest of the text, they should arouse interest.
It is also important that the text exposes the usefulness of the product or service that is offered. We must convince the reader why he needs it now. This is achieved by weighing the practical utility and the solutions you can provide them.
The text should be easy to read. Subtitles should organize the text so that the most eager readers can quickly identify the area of their interest. Emphasize important points of our communication Iran Email List, help direct the reading.
The vocabulary used in the text must be affordable. Overly technical wording that can be confusing to most people should be avoided. Not all readers will have the same technical knowledge as us.
Even if our product is for industrial use, communication can fall into the hands of someone who lacks sufficient technical knowledge.
The information must be valuable. This allows the reader to save or disseminate it by forwarding it to interested parties.
When promoting our company, its products or services, it is important to encourage the customer to contact us and tell him how he should act next. It is convenient to give signals for the action such as “to find out more send an e-mail to …” or “click here”.
Finally, remember that the potential customer will Iran Email List always doubt advertisements that are overpromising or contain misleading information. Let’s be specific and don’t promise what we can’t deliver.
Is your product really necessary or can it be sued? The fact that you invent something does not necessarily mean that someone is expecting it and, even if it does, you must make sure that the product can be manufactured at a reasonable cost in order to be admitted.
On the other hand, can the product be competitive in terms of quality, utility, color, style? What does your product offer that others do not? Can it be packaged and promoted Iran Email List in a competitive way? Can you compete with the sales and distribution capacity of your competition?
Can you face the expense of launching a product? Does the product have the capacity to return your investment? The risk that surely exists, is it assumable?
Questions and questions that need an answer.
We have repeated on several occasions that every product needs to be well manufactured and at appropriate costs, that it must be distributed through appropriate channels and that it must have the capacity to sell.
If you want to sell your patent, it is worth having the opinion of an independent expert who can establish the value based on all the aspects that we have been commenting on. Many inventors risk setting a price, usually very round, only based on their intuition or their wish.
In the world of Innovation and New Products Iran Email List, there are great opportunities, but also great risks. Not everything is going to be able to control it, but a lot can be properly managed. If you have scrupulously analyzed the many aspects that we have mentioned, in the event of any eventuality you will be able to minimize the negative effects
At no time have we tried to teach anything, because everything we say here are elementary rules and that the reader will surely know, but admit it as a reminder, as a “list of things to do before proceeding to.”